Binnerwear - Not so far right Classic - Unisex-Kapuzenpullover polo_nikolai • 3 ⅛” (7

• 3 ⅛” (7

sondern ein kurzer Reminder: Tief durchatmen

• Design "NOT SO FAR RIGHT – JUST RIGHT SO FAR" – A play on words instead of a slogan

• Frontprint Design "Deer Migration" – An innocent deer in an idyllic forest

ein ehrlicher Nachsatz

Binnerwear - Not so far right Classic - Unisex-Kapuzenpullover polo_nikolai • 3 ⅛” (7Front print "NOT SO FAR RIGHT JUST RIGHT SO FAR" A play on words instead of a slogan. Clear typography, broken lines, an eagle in flight. Between irony & positioning Twists familiar attributions around and turns them into a visual wink with attitude. For people who can read between the lines A double entendre. Not self explanatory.